MD1 Client Management Tool
Modernizing legacy tools without breaking what works
MD1 supports the financial backbone of an advisor’s book of business, managing client profiles, investments, and compliance alongside traditional CRM tools. Originally built over a decade ago, it was too complex to fully redesign at once. Instead, modules were refreshed individually as content and requirements evolved. As Lead Designer, I was responsible for designing all new pages — introducing modern UX patterns, streamlining workflows, and improving usability with each release.
Overview
MD1 is a secure web-based platform used by financial advisors to manage client profiles, investment portfolios, and compliance documentation. Originally built over a decade ago, the application remains critical to daily operations — too essential to redesign all at once, yet long overdue for a modern experience.
As Lead Designer, I was responsible for designing all new and updated modules. Each redesign was an opportunity to modernize while maintaining compatibility with the existing system — functionally, visually, and mentally.
Challenge
There was no appetite for a full redesign. The platform had grown organically over time, with layers of legacy logic, custom workflows, and deeply familiar (if dated) patterns. Advisors were efficient in their current routines, and disruptions came with risk.
The real challenge was to introduce modern design thinking without triggering resistance — improving workflows while preserving core mental models. And while the platform wasn’t required to be mobile-first, it was being rebuilt in Angular with Bootstrap, which opened the door to make it responsive and more scalable moving forward.
My Role
Designed all new pages and modules from the ground up
Introduced improved UX patterns within Bootstrap’s design system
Simplified labels, improved form structure and flow
Balanced advisor feedback with product requirements
Championed responsive, future-resilient design — even in a desktop-heavy tool
Design Highlights
Message Centre
Improved the experience for composing and managing secure internal messages. I added logic-based CC options, visual hierarchy for thread clarity, and optimized the workflow for repetitive communications without making it feel like traditional email.
Know Your Client (KYC) Module
Redesigned the entire KYC workflow to make it easier to update and verify critical client data. I restructured sections for clarity, grouped fields more intuitively, and introduced inline guidance to reduce input errors — all while working within strict compliance constraints.
Create Bulletin
The Bulletin tool allows internal teams to send targeted alerts. I improved its usability by clarifying labels, simplifying content targeting, and creating room for bilingual input without cluttering the interface.
Responsive by Default
Even though the tool wasn’t expected to be used on mobile, I ensured all modules were responsive. Not only did this improve accessibility for future use cases, it also made the system more robust across screen sizes and modern devices.
Modern Without Disruption
The biggest win wasn’t any single screen — it was resisting the urge to reskin the past. I treated each module as a chance to rethink interaction patterns, introduce consistency, and nudge the system toward a better future.